Boci, Melba and Paris dice are back in domestic hands

The famous Boci chocolate, as well as the Melba and Párizsi kocca trademarks are once again in Hungarian hands. Nestlé has announced that Cerbona (ARM Alba Régia Mercator Kft.) will take over these brands, which go back almost a hundred years.

Tamás Mészáros, CEO of Cerbona and Péter Noszek, CEO of Nestlé Hungária Kft. Photo: Nestlé

According to Péter Noszek, head of Nestlé in Hungary, Cerbona is the right company to ensure the future success of Boci chocolate. At the same time, Nestlé can focus on other brands that promise growth, such as KitKat and Balaton.

“We are very pleased that after the successful negotiations

Boci, Melba and Párizsi kocca, which look back on nearly 100 years of history, will be added to Cerbona, which is 100 percent Hungarian-owned”

said Tamás Mészáros, CEO of Cerbona. “We are happy to have acquired the popular brands and Cerbona can ensure their further growth,” he elaborated.

In order to ensure uninterrupted supply to consumers, Nestlé will continue to manufacture the affected products during a transitional period, so customers can have continuous access to their favorite chocolates. Final closing of the transaction is expected on May 22, 2024.

Parliamentarian Eszter Vitályos also announced the news on her Facebook page:

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